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[Seoul/Myeongdong] Korean Traditional Alcohol Tasting (Adults Only)
This experience is intended for adults only.
Taste 5 unique Korean traditional alcohols — from silky makgeolli to refined yakju and craft spirits — all in one session.
Backed by Baesangmyeonjuga, a legendary Korean brewery with nearly 30 years of traditional brewing expertise.
Located in Myeongdong, Seoul's most iconic tourist district — combine culture with your shopping trip.
Small-group intimacy — max 5 people per session for a truly personalized experience.
Exclusive 5% discount on 100+ artisan Korean liquors available in-store after your tasting.
Package Options
Product Info
[ Due to the nature of this experience, participation is limited to adult guests only. ]
Tasting Korean Traditional Alcohol! Korea's Best-Kept Secret — Right in the Heart of Myeongdong
Try 5 Premium Drinks at a Specialist Bottle Shop
Ever wondered what Koreans were drinking for centuries before soju took over? At SoolSool Store, you'll discover the real world of Korean traditional alcohol — from creamy makgeolli to elegant yakju, aromatic cheongju, craft Korean wine, and artisan distilled spirits — all in a cozy, expert-led Korean traditional alcohol tasting session.
SoolSool Store is not just any bottle shop. It is operated by Baesangmyeonjuga, one of Korea's most respected traditional brewery companies with nearly 30 years of heritage in crafting award-winning Korean liquors such as Sansachun and Neurinmaeul Makgeolli. This means every bottle on the shelf — and every sip in your tasting glass — comes with a guarantee of quality and authenticity that few places in Seoul can match.
In just 30 minutes :
A brief, fascinating introduction to Korean traditional alcohol — its 1,000+ year history, brewing methods, and the cultural stories behind each style (10 min)
A guided tasting of 5 carefully selected Korean traditional alcohols, spanning different styles so you can discover your personal favorite (20 min)
The sommelier speaks English , so language is never a barrier. Whether you're a curious first-timer or a seasoned drinks enthusiast, the session is tailored to your level.
Why This Experience Stands Out
Specialist credibility: Run by Baesangmyeonjuga, a leading Korean traditional brewery — not a generic tourist bar.
Prime Myeongdong location: Steps from Myeongdong's shopping streets, Namsan Tower, and Namdaemun Market — easy to fit into any Seoul itinerary.
Intimate & personal: Maximum 5 guests per session means you get real interaction, not a crowded lecture.
Shop after you sip: With 100+ Korean traditional alcohols on the shelves, you can buy your favorites on the spot — and enjoy a 5% discount as a tasting participant.
Perfect souvenir: Take home a bottle of authentic Korean craft liquor that you personally tasted and chose — far more meaningful than generic duty-free souvenirs.
Purchase Notice
Cancellation Policy
1. The reservation will be confirmed within a minimum of 1-2 business days after the reservation request.
2. Until you receive the confirmation email, the reservation is not considered confirmed.
3. Please cancel the reservation at least 3 days in advance. After that, it is not refundable.
4. Please arrive on time to ensure the best experience. No-shows or delays caused by natural disasters, flight delays, or flight cancellations are not eligible for rescheduling or refunds.
5. This experience is intended for adults only.
Reminders
Please arrive at the designated location 10 minute(s) before the scheduled departure time, as the tour will depart on time
⚠️All the itineraries of our company do not include personal travel insurance. There are certain risks and dangers in outdoor activities. Guests must evaluate their own health or ability.The company will not be responsible for any physical damage or casualty caused by accidents or unpredictable factors.
How to Redeem Your Voucher
How to Use Your Voucher
- Please present the e-voucher on-site
Experience Location
Location Name: 막걸리학교
Address: 대한민국 서울특별시 중구 퇴계로30길 10FAQ
Soju is a clear, distilled spirit typically higher in alcohol content, often made from rice, wheat, or sweet potatoes. Makgeolli is a milky, unfiltered rice wine, lower in alcohol, with a slightly sweet and tangy taste due to fermentation, offering a richer, often thicker texture. The tasting session will introduce these and other unique traditional alcohols, allowing you to explore their distinct characteristics.
The Myeongdong tasting session features 5 unique Korean traditional alcohols. These include silky makgeolli (a milky rice wine), refined yakju (a clear, fermented rice wine), aromatic cheongju, craft Korean wine, and various artisan distilled spirits. This selection provides a comprehensive exploration of Korea's rich and diverse alcohol heritage in one session.
Participants can expect an expert-led session guided by professionals backed by Baesangmyeonjuga, a legendary Korean brewery with nearly 30 years of traditional brewing expertise. This ensures deep insights into the history, production methods, characteristics, and cultural significance of each traditional alcohol tasted, offering a truly informative experience.
During a Korean alcohol tasting, it's important to observe traditional etiquette. When pouring for elders or superiors, always use two hands as a sign of respect. When receiving a drink from an elder, accept with two hands, and it's customary to turn your head slightly away when drinking. It is also polite to offer to pour for others before serving yourself.
In a traditional Korean alcohol setting, showing respect through your actions is key. When pouring for someone older or of higher status, always use two hands. Conversely, when an elder pours for you, hold your glass with two hands as you receive it. When taking a sip, it is polite to turn your head slightly away from the person who served you.
The Korean Traditional Alcohol Tasting is conveniently located in Myeongdong, one of Seoul's most iconic tourist districts. Visitors can easily reach the venue via the Seoul subway system. Both Myeongdong Station (Line 4) and Euljiro 1(il)-ga Station (Line 2) are within comfortable walking distance, making it highly accessible from various parts of the city.
To ensure a personalized and intimate experience, the traditional Korean alcohol tasting session is designed for small groups. Each session accommodates a maximum of 5 people. This small group size allows for dedicated attention from the expert guide and fosters a comfortable, interactive atmosphere for all participants.
No, the Korean Traditional Alcohol Tasting experience is strictly intended for adults only. Participants must meet the legal drinking age requirements of the Republic of Korea to join the session. This policy ensures compliance with local regulations and maintains an appropriate environment for an alcohol-focused activity.
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