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Interior of Sake Folk Culture Museum at Sekinoichi Shuzo in Iwate, featuring large wooden sake barrels and traditional brewing equipment, showcasing Japan's sake history and culture.
Sake tasting experience at an Iwate sake brewery, featuring three types of Japanese sake served in white cups, highlighting local brewers' exquisite craftsmanship.
A lavish Iwate mochi and sake shabu-shabu set meal, featuring fresh meat slices, vegetables, and various exquisite side dishes, enjoyed with sake for a unique local culinary experience.

Iwate Sakenominzoku Culture Museum & Sake Factory Tour with Mochi & Sake Shabu-Shabu Set Meal | Japan


Free cancellation 1 day(s) prior to experience date
Please present your QR code on-site

Visit the Sakenominzoku Culture Museum. Then, try sake at the factory and have mochi and sake shabu-shabu at the Kuramoto Restaurant nearby.

  • Explore the Sakenominzoku Culture Museum, a former two-story sake brewing warehouse, now one of the largest in Tohoku after renovation 
  • Sample three kinds of sake available for tasting at the sake factory
  • Delight in Ichinoseki's local delicacy, mochi. After visiting, head to the Kuramoto Restaurant next door to savor the mochi and sake shabu-shabu set meal
[5% App discount] Code: APP5OFF , HK: APP15HK
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Product Info

— What You Can Expect —

Discover the Sakenominzoku Culture Museum, nestled within Sekino-ichi Shuzo in Ichinoseki City, Iwate Prefecture. Renovated from a historic two-story warehouse, it's one of Tohoku's largest. Explore the museum and the sake factory, where you can sample three varieties of sake. Afterward, treat yourself to a mochi and sake shabu-shabu set meal at the Kuramoto restaurant next door.


— Important Information — 

  • Reception hours: 10:00 am–1:00 pm
    *The restaurant is open until 3:00 pm. Please ensure you finish your meal before closing time
  • Meeting point: Sekino-ichi Sake shop in the city, where sake is sold directly


— Itinerary —

  • 10:00 am: Gather at the Sekino-ichi Sake shop in the city, where sake is sold directly
    Visit Sakenominzoku Culture Museum (30 minutes)
    Visit the sake factory (20 minutes)
    ※Feel free to walk around; no tour guide is included
  • 11:00 am: Enjoy the sake shabu-shabu set meal at Kuramoto Restaurant at Sekino-ichi


Explore the brewery showcasing Matsuo Daimyojin, the God of sake, and a collection of materials on rice brewing (Visit time: about 30 minutes)

Interior view of the Sake Folk Culture Museum at Sekinoichi Shuzo in Iwate, with enormous wooden brewing vats and traditional tools showcasing the long history and craftsmanship of Japanese sake.

Indulge in the mochi and sake shabu-shabu set meal (Picture is for reference only)

A lavish Iwate mochi and sake shabu-shabu set meal, featuring fresh meat slices, vegetables, and various exquisite side dishes, enjoyed with sake for a unique local culinary experience.

Important Info

Includes/Excludes

  • Sakenominzoku Culture Museum admission fee
  • Sake factory tour fee
  • Sake-shabu-shabu set meal (including free mochi)
  • Personal expenses
  • Guided tour
  • Guided tour service

How to Redeem Your Voucher

How to Use Your Voucher

  • Please present your QR code on-site
After arriving at the site, please show the QR Code to the staff

Experience Location

Location Name: Sekino-ichi Shuzo

Address: 5-42, Tamuracho, Ichinoseki Shi, Iwate Ken, 021-0885, Japan


Cancellation Policy

  • Cancellations 1 day(s) (inclusive) before the selected date are allowed. Unused orders can be canceled for free
  • Cancellation is not allowed between 0–0 days from the selected date. Orders cannot be canceled or modified, and refunds will not be granted.
NOTE
  • Due to time zone differences, the confirmed cancellation date is based on the supplier’s local time. Please allow 2–5 business days to process your cancellation request, after which the cancellation fee will be charged according to the product’s cancellation policy. Once the cancellation is confirmed, you will receive your refund within 14 working days.

FAQ

1. What can visitors expect to see and do at the Iwate Sakenominzoku Culture Museum and sake factory?

The Iwate Sakenominzoku Culture Museum, housed in a beautifully renovated two-story sake brewing warehouse, offers a deep dive into traditional sake making. Visitors can explore historical brewing facilities, learn about the intricate sake production process, and appreciate the cultural significance of sake. The adjacent sake factory also provides a tasting experience.

2. What types of sake are available for tasting at the sake factory within the Iwate Sakenominzoku Culture Museum?

At the sake factory, visitors are typically offered the opportunity to sample three distinct kinds of sake. This tasting session allows guests to experience the diverse flavor profiles and aromas of locally produced sake, providing insights into the region's brewing expertise and helping you discover your personal preferences.

3. What is the dining experience like at the Kuramoto Restaurant, specifically the mochi and sake shabu-shabu set meal?

The Kuramoto Restaurant, conveniently located next to the museum, specializes in Ichinoseki's local delicacy, mochi. The unique dining experience centers around the mochi and sake shabu-shabu set meal, where guests cook fresh mochi and other ingredients in a fragrant, sake-infused broth. It's a delightful way to enjoy traditional regional cuisine.

4. How can one reach the Iwate Sakenominzoku Culture Museum by public transportation?

The Iwate Sakenominzoku Culture Museum is situated in Ichinoseki, Iwate Prefecture. To get there, you can take the Tohoku Shinkansen to Ichinoseki Station. From Ichinoseki Station, local buses or taxis are generally available to complete the journey to the museum. It is recommended to check local bus schedules in advance for convenience.

5. What is the recommended duration for a visit to the Iwate Sakenominzoku Culture Museum and sake factory tour?

For a comprehensive and enjoyable visit to the Iwate Sakenominzoku Culture Museum and the sake factory tour, a recommended duration is approximately 1.5 to 2 hours. This timeframe allows ample opportunity to explore all the museum exhibits, engage in the sake tasting, and fully absorb the information about the brewing process without feeling rushed.

6. What historical significance does the Iwate Sakenominzoku Culture Museum hold as a former sake brewing warehouse?

The Iwate Sakenominzoku Culture Museum holds significant historical value as it preserves an authentic two-story sake brewing warehouse. Its transformation into a museum allows visitors to witness the original architecture, tools, and processes of traditional sake production. This provides a tangible connection to Japan's rich sake-making heritage and its evolution in the Tohoku region.

7. Can guests purchase sake or other local products after the tour at the Iwate Sakenominzoku Culture Museum?

Yes, following the tour and tasting experience, guests typically have the opportunity to purchase a variety of sake and other related local products directly from the museum or its shop. This is a great chance to acquire your favorite sake varieties or unique souvenirs that highlight the local culture of Ichinoseki and the Iwate Prefecture.

8. How can I book tickets for the Iwate Sakenominzoku Culture Museum and sake factory tour with the set meal?

You can conveniently book tickets for the Iwate Sakenominzoku Culture Museum and sake factory tour, including the mochi and sake shabu-shabu set meal, through KKday. Booking with KKday offers the advantages of secure online transactions, often providing instant confirmation and mobile e-vouchers, which streamlines your travel preparations and ensures smooth entry to your experience.

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