London: Private Soho Pub Tour｜United Kingdom

Meet your expert guide and embark on an unforgettable journey through Soho’s legendary pub scene. Immerse yourself in the rich history and infectious energy of this iconic London neighbourhood, famous for its vibrant atmosphere and timeless drinking dens.Step inside historic pubs where rock ‘n’ roll legends once held court, and raise a glass in bars that played host to wartime intrigue — including the legendary spot where a future president drank during the Second World War. Along the way, you’ll hear colourful stories of Soho’s wild past: bohemian artists, Swinging Sixties icons, its storied red-light district days, and its proud role as London’s LGBTQ+ heartland.

Discover the favourite watering holes of David Bowie, Jimi Hendrix, and John Lennon, and even the pub where Prince William once pulled a pint. Developed in collaboration with a former manager of one of Soho’s best-known pubs, this private tour offers exclusive behind-the-scenes insights and tales best summed up as: “What happens in Soho, stays in Soho.”

The tour includes, but is not limited to:

Enjoy a drink at the Coach and Horses, a legendary Soho boozer that was for many years run by Norman Balon, known as the rudest landlord in London. Learn about the pub's famous patrons, including John Hurt, Francis Bacon, Tom Baker, Peter Cook, and The Beatles.

Continue to The French House, a famous Soho pub established by a German at the end of the 19th century. Hear about the pub's connection to General Charles De Gaulle and the artist Augustus John, as well as its role in the creation of James Bond.

Next, visit The Dog and Duck, a stunning and atmospheric pub once frequented by writer George Orwell. Hear about Orwell's ill-fated encounter with absinthe and the pub's connection to pop royalty Madonna.

Stop at The Crown & Two Chairmen, another pub frequented by George Orwell, as well as writer Graham Greene and giant of Victorian literature Thackeray. Learn about the pub's name change and its famous next-door neighbour.

Visit The Toucan, known for serving the best pint of Guinness outside of Ireland. Hear about the pub's 60s musical history and its connection to Jimi Hendrix.

Continue to The Ship, a pub dating back to 1780 and known locally as The Ship That Rocks. Hear about the music greats who drank here and the legendary punk band inspired by a meeting in the pub.

Finally, visit The John Snow, a famous Soho pub dating from the 1870s. Learn about the pub's namesake, teetotaler John Snow, and his actions that saved millions of lives around the world.