2026 6th Hong Kong Brand & Products Expo Shopping Festival | Electronic Tickets | Purchase and Use Immediately

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— Event Introduction —

The hottest shopping and entertainment event of the summer – the 6th Hong Kong Brands and Products Expo Shopping Festival – will return to AsiaWorld-Expo from June 26 to 29!

This year's theme is "Summer Chill Shopping and Fun," with even more exciting elements than ever before. It brings together more than 260 booths across 9 themed exhibition areas, offering amazing deals from local and international renowned brands. This year also marks the first time the city's trendiest "pickball" sports experience has been introduced, along with a wealth of gifts worth over HK$400,000 and stage performances by artists, creating a one-stop "eat, shop, play" summer carnival!

5 highlights of the shopping festival

• Nine themed exhibition areas with a total of 260 booths offering amazing deals: including popular "Snack Food Zone", "Health and Wellness Zone", "Home Furnishings Zone", "Apparel and Beauty Zone" and "Hometown Flavors Zone", with products up to 90% Off% off!
• A global culinary extravaganza: the "Chill Drinks & Food Zone," the "Food Guide," and the brand-new "Southeast Asian Food Zone" bring together fine dishes and wines from around the world to satisfy the palates of foodies.
• For the first time, the "Pickleball Fun & Industrial Expo" is being introduced: the event features the "Pickleball Fun & Industrial Expo Cup" competition and a "Pickleball Experience Zone," as well as a variety of free dynamic interactive games, perfect for the whole family and sports enthusiasts to enjoy together!
• Over HK$400,000 worth of amazing gifts up for grabs: Participate in the shopping festival's multiple rewards and lucky draw for a chance to win exquisite gifts worth over HK$400,000!
• Interactive Stage Performances with Celebrities: The event will feature a variety of exciting stage performances and invite many well-known celebrities to the venue to play games and give away prizes with the audience!

To make it easier for the public to attend, the organizers have arranged free shuttle buses between Tung Chung MTR Station, Tsuen Wan and Tuen Mun, making it easier for everyone to participate in this shopping extravaganza!

— Event Information —

The 6th Hong Kong Brand and Products Expo Shopping Festival

• Exhibition Dates: June 26, 2026 (Friday) to June 29, 2026 (Monday)

• Opening hours:
  June 26-28, 2026 - 10:30 AM to 7:00 PM
  June 29, 2026 - 10:30 AM to 5:30 PM (Note: Entry will be stopped 30 minutes before the end of each day and 1 hour before the end of the last day of the shopping festival)

• Location: Halls 5 and 7, AsiaWorld-Expo (East Entrance)
• Admission fee: HK$10 (Children under 1 meter tall, seniors aged 65 or above, and people with disabilities are admitted free of charge)
• Conference website: www.hkbpe.com.hk

— Important Information —

• Each electronic ticket has a unique QR code, and once scanned, it cannot be used again.
• Once sold, electronic tickets are non-refundable and non-exchangeable.
• The organizer (Hong Kong Chinese Manufacturers' Association) and the exhibition management organization (Hong Kong Chinese Manufacturers' Association Exhibition Services Limited) have the right to refuse entry to ticket holders who do not comply with the rules of the event.
• If the Hong Kong Brands and Products Expo shopping festival is postponed or cancelled, the purchased electronic tickets will be invalid.
• In case of any dispute, the organizer and exhibition management reserve the right to make the final decision on the use of electronic tickets.
• Visitors to the Hong Kong Brands and Products Expo Shopping Festival are responsible for inspecting the quality of any goods they purchase and ensuring their satisfaction before making a purchase. The organizers and exhibition management will not be held liable for any goods sold by exhibitors.
• To ensure the safety of visitors, the organizers reserve the right to implement crowd control measures and temporarily suspend entry for all visitors in the event of a large crowd. We apologize for any inconvenience this may cause.
• The program and/or the day's activities are subject to change without notice.
• Smoking is not allowed inside the venue, and eating and drinking are not permitted except in designated areas.
• If the event is cancelled due to inclement weather or unforeseen circumstances, the organizers will make alternative arrangements.
• All exhibition arrangements are subject to the latest announcements from the organizer.